We’re pet parents first—and writers, marketers, and product developers by trade—combining lived experience with industry expertise in everything we create.
Open Enrollment Pet Insurance: Can You Enroll Any Time of Year?
Yes, you can typically sign up for pet insurance any time of year. Pet insurance you buy on your own isn't tied to an open enrollment window. If your employer offers pet insurance as a benefit, though, open enrollment is when you'll usually see it, and...
How Pet Insurance Works
Puppy Biting: What’s Normal & What’s Not
If you recently brought a puppy home, you’re probably dealing with an overabundance of teeny bite marks on your legs or arms. This can make the puppy raising stage a frustrating and stressful process, but fret not, we’re here to offer some strategies...
Dog Tips
Is Pet Insurance Worth It for a Sick Pet?
If your pet already has a diagnosed or symptomatic illness, pet insurance cannot help cover that specific condition — it's treated as a pre-existing condition and excluded from coverage under virtually every policy. That doesn't mean buying a plan is...
Why Pet Insurance?
Pet Insurance for Small Dogs: What Makes a Policy Worth It?
Pet insurance for small dogs is worth buying when a policy is built around the risks small breeds actually face: patellar luxation, dental disease, and hereditary conditions like intervertebral disc disease (IVDD) in chondrodystrophic breeds such as...
Why Pet Insurance?
Pet Insurance for Large Dogs: What Makes a Policy Worth It?
Pet insurance for large dogs is worth buying when a policy is built around the risks big breeds actually face: hip and elbow dysplasia, bloat, torn cruciate ligaments, and orthopedic surgery bills that can run into the thousands. For large-breed pet...
Why Pet Insurance?
How Much Does an American Pit Bull Terrier Cost in 2026?
An American Pit Bull Terrier typically costs $500¹ to $2,500¹ from a breeder, or $50¹ to $500¹ through adoption, according to Hepper's 2026 cost breakdown¹. That upfront price is just a starting point — food, vet care, grooming, and breed-specific...
Dog Tips
Pets in Dating and Relationships: When Compatibility Comes With Four Legs
Dating compatibility can come down to values, lifestyles, finances, and plans for the future. But for people with pets, there may be another important relationship test: how well a potential partner fits into life with their pet. According to a recent...
Lifestyle
Pets Are Reshaping Housing Decisions
For many Americans, choosing a home is no longer just about price, square footage, commute time, or neighborhood. Pets are increasingly part of the equation, influencing which properties people consider, what compromises they are willing to make, and...
Lifestyle
The Financial Reality of Modern Pet Parenthood
For many Americans, financial planning isn’t only about their own future. Their pets are part of the equation, too. The costs associated with caring for a pet have always factored into household budgets, from food and routine veterinary visits to...
Lifestyle
The Future of Pet Care: AI, Cloning, and the Limits of What Pet Parents Will Try
Pet care has always evolved alongside technology and medicine, from prescription diets to wearable trackers. But new frontiers—artificial intelligence, genetic cloning, and life-extension therapies—are pushing that evolution somewhere new: from...
Lifestyle
The Pressure to Be the “Perfect” Pet Parent
Pet parenting has expanded far beyond the basics of food, shelter, exercise, and veterinary care. Scroll through social media and you might encounter fresh-food meal prep, elaborate birthday parties, pet-friendly vacations, luxury boarding facilities,...
Lifestyle
Modern Pet Parenthood: What 3,600 Survey Responses Reveal About Money, Love, and Limits
Pets have become woven into nearly every major decision people make—where they live, who they date, how they plan for retirement, and how far they’re willing to go with emerging technology. A new survey of 3,600 pet parents puts numbers behind that...
Lifestyle
